IITM India – A Must-Attend Travel Exhibition for Every Tourism Professional in 2025 & Beyond
Introduction
In a country as diverse and dynamic as India, the travel industry isn’t just growing — it’s evolving at lightning speed. From weekend getaways and spiritual circuits to destination weddings and curated cultural trails, the way Indians travel today is drastically different from just five years ago.
And in the middle of this transformation, India International Travel Mart (IITM) has positioned itself not just as a trade show, but as a catalyst for connections, collaboration, and business growth in the tourism space.
With multiple editions across key Indian cities throughout the year, IITM doesn’t just bring the industry together — it brings the industry forward. Whether you're a travel company, tourism board, tech provider, or hospitality group, this is where you meet your market — directly, personally, and impactfully.
What Is IITM?
IITM is India’s premier multi-city travel and tourism exhibition series, bringing together businesses, destinations, service providers, and tourism boards from across the globe under one umbrella.
- Organized by: Sphere Travelmedia & Exhibitions
- Event Type: B2B & B2C travel and tourism exhibition
- Presence: Held annually across major cities including Mumbai, Delhi, Bengaluru, Chennai, Pune, Kolkata, Hyderabad, Ahmedabad and more.
Whether you’re an international tourism board, a boutique travel operator, or a local hotel chain looking to scale — IITM gives you the platform to connect, collaborate, and grow.
Why Participate in IITM?
1. India's Only Pan-India Travel Expo
Unlike most shows that stick to one metro, IITM travels across India — reaching a diverse and fast-growing travel audience in every region.
2. Visibility Where It Matters
Want to promote your destination or service to real decision-makers and travelers? IITM gives you access to both B2B and B2C segments, increasing your reach exponentially.
3. Perfect for Emerging & Established Brands
Whether you’re a newly launched DMC or a global hotel brand, IITM provides scalable booth options and regional reach to suit all kinds of businesses.
4. Smart Networking & Lead Generation
From direct customer interactions to business tie-ups and partnerships, IITM is designed to generate high-quality leads and long-term business relationships.
5. Regional Travel Insights
Every city edition of IITM provides on-ground consumer behavior trends, ideal for brands planning to expand their services regionally.
What Makes Each IITM City Special?
IITM Mumbai
A financial hub and a trendsetting market — Mumbai’s edition draws major travel brands, luxury service providers, and international tourism boards. It’s a must-attend for high-end travel marketers.
IITM Delhi
Being the capital city, IITM Delhi sees heavy participation from government tourism departments, embassies, and large-scale tour operators. If you're targeting inbound or outbound travelers, this is the show.
IITM Bengaluru
A strong tech-driven travel market — perfect for travel tech startups, OTA platforms, and innovation-focused brands.
IITM Chennai
A culturally rich and value-sensitive market. Great for pilgrimage tourism, heritage tours, and international medical/wellness tourism.
IITM Pune, Ahmedabad, Hyderabad & Kolkata
These editions offer deep access into Tier 1.5 and Tier 2 cities, where the travel spending is rising fast, and competition is still less saturated.
Each edition brings in local flavors, diverse travel demand, and fresh business opportunities — making the series a powerful multi-touchpoint platform.
Who Should Exhibit?
- International & Domestic Tourism Boards
- Travel Agencies & Tour Operators
- Hotels, Resorts & Homestays
- Airlines, Cruises & Transport Services
- Adventure & Wellness Tourism Operators
- MICE & Destination Wedding Planners
- Travel Tech & SaaS Providers
- Travel Influencers & Content Platforms
- Eco-tourism, Spiritual, and Rural Travel Brands
Whether your niche is heritage travel or hyper-personalized luxury getaways — IITM helps you showcase it directly to your audience.
IITM for Visitors: Why Attend?
Even if you’re not exhibiting, attending IITM as a visitor offers serious value:
- Discover the latest trends in travel
- Meet top travel companies face-to-face
- Explore domestic and international destinations
- Attend seminars, destination presentations, and workshops
- Access travel deals, networking events & educational insights
If you're planning to start a travel business, expand into new markets, or just stay updated with industry shifts, this is where you need to be.
IITM 2025–2026: Tentative City Schedule
City |
Expected Dates |
Mumbai |
Feb 2026 |
Delhi |
Sep 2025 |
Bengaluru |
Aug 2025 |
Chennai |
Dec 2025 |
Hyderabad |
Jul 2025 |
Ahmedabad |
Nov 2025 |
Pune |
Oct 2025 |
Kolkata |
Jan 2026 |
Note: Dates may vary slightly year to year. Always refer to the IITM India website for latest updates.
Final Thoughts – Why IITM Deserves a Spot in Your Travel Strategy
India’s tourism landscape is evolving fast — with rising demand, digital disruption, and new consumer expectations. In this environment, staying visible, agile, and connected is key.
That’s where IITM shines. Whether you’re looking to build awareness, scale your business, meet new partners, or simply understand where the market is going — IITM is where it all comes together.